Homeowners have already adopted technology in almost every aspect of their lives. Between their homes, cars, and online interactions, our whole world is flourishing with technological successes! It’s been found that today, 72% of U.S. adults have been active with technology and used social media. So, why is it so difficult for people to have the same adoption within the association space?
People resist change for a number of reasons, fear of the unknown, unclear why they need to change their existing habits, as well as an overall lack of communication. What people don’t realize is that they are making their lives much more difficult by not embracing these enhancements within the community management space.
Help Your Management
Managing too many tools is a huge inefficiency. Administrators spend approximately 42 hours updating these systems when residents move in and out of their associations. Community Management teams waste around 100 hours per month on the phone with residents.
Direct mailers are sent out once a month to all residents, and take around 1 minute to compile, address, and send out these communications. That collectively is 292 hours per month spent on communication that could be taken care of within a community portal.
We already know how much money, time, and energy community managers waste on a monthly basis by not having a software system in place. What are you waiting for? The biggest objective, is having your homeowners jump on board.
Help Your Homeowners
Homeowners don’t have 24/7 access to important community information and documents. What happens when its 7:00am, you’re in a rush trying to get the kiddos to school and you can’t remember when trash day is because of the holiday? The management office doesn’t open until 8:00am and you won’t have time to come back before you have to be at work, what a pickle you’re in. With a community portal, important information and reminders would be showcased, and available at any time.
Recently, the need for online communication has become even more pressing to our homeowners. Communities that are subjected to natural disasters such as hurricanes and tornados need these communication tools incase of emergencies.
With the recent pandemic of COVID-19, the need for online payments is extremely important. The safety of our managers is a top priority. Homeowners need a way to pay their assessments online without passing along germs through cash or checks.
It’s understandable that community management might be apprehensive when asking homeowners to create new accounts, and try something new. However, the immediate benefit that it will provide to your association is worth the little bit of a learning curve. It’s about being prepared for all situations and having none of them happen, rather than not being prepared when they do. By communicating and educating homeowners about these benefits, your entire association can advance. Collectively, both management and homeowners are facing inefficiencies by not adopting technology within their communities. Your communities can transition to the latest platforms in association technology, and easily streamline processes today!
Curious about how we can help bring technology to your communities? Feel free to ask us any questions or visit our website, www.frontsteps.com
